Privacy Policy
Last updated: 1 September 2026
Premium Paws respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how Premium Paws (Pty) Ltd t/a Premium Paws (“Premium Paws”, “we”, “us” or “our”) collects, uses, stores and shares personal information when you visit premiumpaws.co.za, shop with us, contact us, arrange a delivery or collection, or otherwise interact with our business.
We process personal information in accordance with applicable South African law, including the Protection of Personal Information Act 4 of 2013 (“POPIA”).
1. Information We Collect
Depending on how you interact with us, we may collect:
- your name and surname;
- email address;
- telephone number;
- billing and delivery addresses;
- order and purchase information;
- payment confirmation and transaction information;
- customer account information;
- products viewed, added to cart or saved;
- returns, refunds, exchanges and warranty information;
- communications with our Support or Returns teams;
- photographs or videos supplied in connection with a product issue;
- delivery or collection information;
- device, browser and IP address information; and
- website usage, cookie and analytics information.
2. How We Collect Information
We may collect personal information:
- directly from you;
- through our website and online store;
- when you place an order;
- when you arrange delivery or collection;
- when you contact us by email, WhatsApp or other communication channels;
- through cookies and similar technologies;
- from Shopify and applications used to operate our store;
- from payment providers;
- from courier and logistics providers;
- from marketplaces through which our products may be sold; and
- from service providers acting on our behalf.
3. How We Use Your Information
We may use your personal information to:
- process and fulfil orders;
- process payments and refunds;
- arrange deliveries and collections;
- provide tracking or order updates;
- manage returns, exchanges and warranty claims;
- investigate damaged, missing or incorrect products;
- provide customer support;
- send invoices and transaction records;
- manage customer accounts;
- prevent fraud and misuse;
- maintain accounting and business records;
- improve our website, products and services;
- comply with legal and regulatory obligations; and
- protect our customers and business.
Where you submit photographs or videos in connection with a product issue, damaged item, hygiene-related claim or warranty matter, we may retain them where reasonably necessary to investigate or resolve the matter.
4. Marketing Communications
Where permitted by law or where the required consent has been provided, we may use your contact information to send:
- promotional emails;
- sales and special offers;
- product announcements;
- abandoned-cart or shopping reminders; and
- other marketing communications.
You may unsubscribe from marketing communications at any time.
Unsubscribing from marketing will not prevent us from sending necessary communications relating to an order, payment, delivery, collection, return or other service you have requested.
5. Cookies & Online Tracking
Our website uses cookies and similar technologies to:
- operate the website;
- remember preferences;
- maintain shopping-cart functionality;
- understand how visitors use our website;
- improve website performance;
- prevent fraud; and
- support marketing and advertising.
Third-party platforms integrated with our website may also use cookies or similar technologies.
You can manage cookies through your browser or any cookie controls available on our website. Disabling some cookies may affect website functionality.
6. Who We Share Information With
We only share personal information where reasonably necessary for our business operations.
Shopify & Technology ProvidersTo operate our website, ecommerce platform and related systems.
Payment ProvidersTo process and verify payments and refunds.
Courier & Logistics ProvidersTo deliver, collect or return products.
We may provide them with information such as your:
- name;
- telephone number;
- delivery address; and
- order reference.
Where you choose or are offered collection, limited information may be shared where reasonably necessary to identify and release your order.
MarketplacesWhere an order was placed through a third-party marketplace, information may be exchanged with that marketplace as required to fulfil the transaction or manage a return.
Service ProvidersThis may include providers assisting with customer communications, cloud systems, reporting, analytics, reviews, fraud prevention, fulfilment and other operational services.
Professional Advisers & AuthoritiesInformation may be shared where reasonably required for accounting, legal, insurance, regulatory, fraud-prevention or law-enforcement purposes.
Customer information may also be accessed by authorised Premium Paws personnel where required to process your order or assist you.
7. Shopify & Third-Party Services
Our online store is hosted and powered by Shopify.
Shopify and other service providers may process personal information as part of providing services to Premium Paws.
Third-party services operate under their own terms and privacy policies.
Where our website contains links to external websites or services, Premium Paws is not responsible for the privacy or security practices of those independent third parties.
8. Cross-Border Processing
Some of our technology platforms and service providers may process or store personal information outside South Africa.
Where personal information is transferred internationally, we will take reasonable steps to ensure that the information is processed in accordance with POPIA and applicable legal requirements.
9. Security & Retention
We take reasonable technical and organisational measures to protect personal information against:
- unauthorised access;
- misuse;
- loss;
- alteration;
- disclosure; and
- destruction.
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected or where required for:
- transactions;
- customer support;
- returns and warranties;
- accounting and tax obligations;
- dispute resolution;
- fraud prevention; or
- legal and regulatory compliance.
Where information is no longer required, it may be deleted, destroyed or de-identified, subject to applicable law.
10. Your Rights Under POPIA
Subject to applicable law, you may have the right to:
- ask whether we hold personal information about you;
- request access to your personal information;
- request correction of inaccurate or outdated information;
- request deletion or destruction of information where legally permitted;
- object to certain processing;
- withdraw consent where processing is based on consent;
- object to direct marketing; and
- lodge a complaint regarding the processing of your personal information.
We may need to verify your identity before processing a privacy-related request.
Certain information may need to be retained where required or permitted by law, including transaction, accounting, fraud-prevention or legal records.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect:
- changes to our operations;
- new systems or service providers;
- changes to our website; or
- legal or regulatory requirements.
The latest version will be published on our website and the Last updated date will be amended accordingly.
Contact & Privacy Requests
If you have questions about this Privacy Policy, wish to exercise a privacy right, or have concerns regarding how your personal information has been processed, please contact:
Premium Paws
Premium Paws (Pty) Ltd t/a Premium Paws
Email:
support@premiumpaws.co.za
WhatsApp:
+27 64 523 2293
Phone:
010 142 9194
Website:
premiumpaws.co.za
Privacy-related requests may be referred to the appropriate Information Officer or authorised person within the business.
Information Regulator (South Africa)
If you believe your personal information has been processed in breach of POPIA, you may lodge a complaint with the Information Regulator.
Telephone: 010 023 5200
Toll-free: 0800 017 160
General enquiries:
enquiries@inforegulator.org.za
POPIA complaints:
POPIAComplaints@inforegulator.org.za